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Content, Social & Google Business

Nine pieces published every week, whether you think about it or not.

Three blog posts, three Google Business posts, and three social posts, shipped every week. The steady presence that builds search authority and keeps you in front of people locally, without a single thing landing on your to-do list.

Start with the $97 audit

Why most local content dies in March

The owner decides this is the year they get serious about content. They write four good posts in January, the spring rush hits, and the blog's last entry sits there with a date on it for the next three years.

The date is the problem. A prospect who lands on a blog that stopped in March 2023 learns something about how the business is run, and it isn't good.

Consistency isn't a virtue here. It's the entire mechanism.

What ships every week

  • Three blog posts. Written around what your customers actually ask, not keyword strings. So what? Because pages that answer real questions are what search engines and AI systems both pull from.
  • Three Google Business posts. Kept current on the profile. So what? Because posts don't move rankings, tested and confirmed, but a profile that looks abandoned loses the click to one that doesn't.
  • Three social posts. On the channels your customers use. So what? Because the person deciding between you and a competitor often checks, and finding nothing since last summer is its own answer.
  • Written to your actual jobs. We work from the services you sell and the questions you get on the phone. So what? Because generic industry content matches nobody's situation.
  • Nothing needed from you. No approval queue you have to babysit, no content calendar to maintain. So what? Because the reason your last content push died was never a lack of good intentions.

An honest note about posts and rankings

Google Business posts do not directly move your position in the map pack. That's been tested in a controlled study across 441 keywords over nine weeks, and the result was zero ranking movement.

We still publish them, because they lift click-through and they make a profile look alive to somebody choosing between three companies. We just won't tell you they're ranking work, because they aren't.

Questions we get asked

Do I have to approve everything?

You can if you want to. Most owners stop after the first month once they see the voice is right.

Will it sound like me or like a robot?

We write from your services, your pricing, and the way you talk about the work. If it reads like it came off a template, tell us and we'll fix it, that's a fair complaint.

Does blogging actually work for a plumber?

It didn't do much when it pulled national readers to a local business. It does now, because AI systems route those same questions to local searchers and cite the business that answered them.

What happens if I cancel?

The content stays on your site. It's yours, and it keeps working.

What this runs on

Every service feeds one engine. A lead from this channel gets answered in under 60 seconds, followed up for days until it books, asked for a review when the job wraps, and tracked to booked revenue on a dashboard you can open any time.

One system, one published price: the GoodLeed Growth Engine at $997 a month. Month to month, no contract. See what's inside it.

Where this fits

This is one part of the GoodLeed Growth Engine: one system, one team, one price, running everything between a local search and a booked job.

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Find out what your leads already know.

We call your business after hours and time what happens, submit your own form and clock the reply, then hand you a 30 day fix plan with prices on it.

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Credited in full toward any plan. Refunded if we don't find a leak worth more than $97. Or run the free scorecard first.